The UPA-A implemented a rule on Tuesday regarding 'intentional or reckless' targeting of an opponent above the shoulders.

The organization considers such behavior 'extreme unsportsmanlike conduct' and players who commit violations will be subject to disciplinary measures.

Penalty:
In matches with officials, if a player deliberately or recklessly directs a powerful shot at an opponent’s head or neck area, the offending team will receive a technical foul, resulting in a point added to the opponent. There will also be a minimum fine of $2,500 to the offending player.

At this point, both teams will be warned about retaliation. 

If the same team commits a targeting violation, the offending player will be fined a minimum $5,000 and the match will be forfeited, resulting in a loss for the offending team.

If the opposing team retaliates and commits a targeting violation, a technical foul and point penalty will be enforced and the offending player will be subject to a mandatory minimum fine of $5,000 or more.

At this point, another warning will be made by the officials. If there is another targeting violation, the team that commits the violation will forfeit the match and the offending player will be subject to disciplinary action including fines and suspension.

Repeat offenders or particularly egregious instances may result in additional penalties, fines, or suspensions at the discretion of tournament officials and the UPA-A disciplinary committee.

Rationale behind the rule and penalty:

"While the modern game has become faster and more aggressive, respect for opponents remains paramount. Players are encouraged to compete with intensity but must avoid endangering fellow competitors. UPA-A officials will assess intent, ball trajectory, and overall gameplay context when determining violations," explained the UPA-A. "This rule is designed to preserve both player safety and the integrity of professional competition, ensuring that pickleball remains a sport built on skill, strategy, and sportsmanship."