DALLAS, TX – Exciting times are upon us in the pickleball industry.

Pickleball Inc., the parent company for the most dominating pickleball companies in the world - Carvana PPA Tour, Pickleball Central, PickleballTV, and Pickleball Brackets - announced a partnership with The Picklr on Thursday.

This primary focus of the partnership is incorporating Pickleball Central pro shops into Picklr locations to drive sales, memberships, and the overall growth of the sport.

“Pickleball Inc. is the one-stop ecosystem for all things pickleball – from commerce to play to instruction and more – and this fantastic partnership with The Picklr broadens our reach to serve pickleball players and fans better than ever before,” said Connor Pardoe, CEO of Pickleball Inc. “In the quickly-growing world of pickleball, The Picklr stands out as the premium brand for state-of-the-art facilities. Pickleball Inc. aligns ourselves with the best and The Picklr is no exception.”

The Picklr is the a premium indoor pickleball facility where members can enjoy state-of-the-art pickleball courts, clinics, coaching, and other amenities to help every pickleballer play like a pro.

The Picklr is taking advantage of the national court shortage and continually announcing new locations, including Arizona, Colorado, Florida, Georgia, Illinois, Minnesota, Nevada, Tennessee, Texas, Utah, and Wyoming. An impressive 150 locations are being added across the country.

The Picklr has been on a steady climb, and the partnership with Pickleball Inc. reflects that.

“Our goal from day one at The Picklr was to create a facility that would provide pickleball facilities that live up to the passion of players who love the game as much as we do. Every time you walk into a Picklr, our members know they’re in a facility that takes the sport seriously and is driven to grow the community of pickleball,” said Jorge Barragan, CEO of The Picklr. “By partnering with Pickleball Inc., we are reinforcing our members and franchise owners that The Picklr is where the pros want to be and play. We look forward to continuing to push the standard and grow the game of pickleball.”

Since Pickleball Central is the sport's primary e-commerce site, this partnership will further establish Picklr locations as the hub for all your pickleball needs.